Co-financing of marketing expenses - State program to promote Georgian wine
Applications for Participation in the State Program for the Promotion of Georgian Wine Are Still Being Accepted
Conditions for co-financing of marketing expenses within the framework of the 2026 program
The program aims to increase the awareness and competitiveness of Georgian wine in international markets, promote exports and strengthen marketing activities. Within the framework of the program, entrepreneurs can receive co-financing in the amount of 300 000 GEL for the promotion and marketing activities of Georgian wine in international markets.
Application deadlines
Applications within the framework of the program will be accepted in two stages:
- Deadline for accepting applications for the first stage: From 17 August through 30 October 2026, inclusive.
- Deadline for submitting documents for the second stage: Through 5 March 2027, inclusive.
Reimbursement Terms
Each beneficiary will be reimbursed for marketing expenses incurred in all regions collectively or, at the beneficiary’s choice, in no more than two regions within the framework of the program. Reimbursement will not apply to marketing expenses incurred in Georgia, GUAM and CIS countries.
A prerequisite for receiving reimbursement is that the beneficiary in the region or regions specified in the application:
- In the current calendar year, implement a larger volume of wine exports (in liters) compared to the previous calendar year;
- In the current reporting period, implement a larger marketing expense compared to the previous reporting period.
List of documents to be submitted
Stage I
Deadline for receiving applications: October 30, 2026
To participate in the first stage, the beneficiary must submit:
Application;
Copy of the authorized person's ID card and a document confirming the representative's authority;
Extract from the Register of Entrepreneurs and Non-Entrepreneurial (Non-Commercial) Legal Entities - in the case of a legal entity;
Certificate and/or comparison act issued by the LEPL - Revenue Service on the absence of debt;
Bank details;
Other additional documentation, if requested by the Agency.