Georgian Wine and Chinese Cuisine Evening
Georgian wine and Chinese cuisine evening was organized in Urumqi, Xinjiang province, China by one of the largest Georgian wine importer companies, “Beipangjieda”.
At the event held in Yema Group center, representatives of “Beipangjieda” company accentuated the perfect match of “Saperavi” and with one of the most popular dish in China, “Meiji moku jiniupe” and also well known traditional Chinese meal, “Beijing Duck”.
The event was attended by the head of National Wine Agency, Giorgi Samanishvili, who had visit in Xinjiang with other representatives of the Agency. Also, the evening was attended by representatives of Xinjiang media and business.
As the head of the National Wine Agency mentioned, “Beipangjieda” has been exporting Georgian wine in Xinjiang for 10 years and owns 11 units, Georgian wine tasting and buying is possible.
“It is very important to introduce and popularize Georgian wine in the province with population of 23 million people. Georgian wine is better known in Xinjiang province, then in other provinces, more wine is sold. Here are Georgian wine restaurants, shops, “Saperavi” is more spoken here. Wines of over 10 Georgian companies are sold here. so, Xinjiang population has choice to taste fine Georgian wine” – mentioned Giorgi Samanishvili.
As he says, Georgian wine importer companies in Xinjiang standout for the way they introduce Georgian wine to native consumers, in combination with Georgian culture and cuisine.
General manager of “Beipangjieda”, Tong Jia mentioned, that Georgian, especially red wines are loved in Xinjiang province, that is assumption for Georgian wine import further growth in this region.
“We have enough of our own wine in China, especially in Xinjiang province. Though, Georgian wine became more interesting for native consumers, as it has it’s own significance, ancient culture. It was very interesting to taste Georgian meals for us, that’s why we opened here Georgian restaurants. You can see “Qvevri” , “Khantsi” in our units, also learn Georgian cuisine traditions, toasts, get information, that Georgia is cradle of wine. We wish all the Chinese people had opportunity to taste Georgian wine.
Within the framework of the visit, representatives of National Wine Agency visited “Beipangjieda” company Georgian units, met native journalists. Also visited wine company “Zhongli” and sow the vineyards of the company.
With “Beipangjieda” investment, in Xinjiang province, tens of Georgian wine popularization units are opened – Georgian restaurants (“Tamada”), wine shops and salons and wine realization offices, Georgian wine is actively sold as for private individuals, as internet-buyers. There are 70 dealers of the company and 16 of them had opened additional Georgian wine shops in Xinjiang province.
13% of Georgian wine export imported in China goes in Xinjiang province. The province is known for wine producing increase and development of other agriculture fields.
In the “Beipangjieda” Georgian wine units, Georgian honey and tea is also realized.
In Xinjiang Uyghur Autonomous Region, there are 23 million inhabitants. Xinjiang takes the strategic, central zone of the project of silk-road economic belt. Xinjiang neighbors on eight countries (Mongolia, Russia, Kazakhstan, Kirgizstan, Tajikistan, Afghanistan, Pakistan and India). It is considered as a zone of economic and technology development. The capital of Xinjiang is Urumqi.