Professionals will be involved in Georgian wine promotion events in China
Certified professionals will be involved in measures of Georgian wine popularization and export growth promotion on the Chinese market.
The contractor of the National Wine Agency, the marketing company "Meiburg Wine Media", has selected five wine professionals within the "Georgian Wine Educational Program", who will hold seminars and educational events to promote Georgian wine. The first joint official educational program of the National Wine Agency and the company "Meiburg Wine Media" was led by Debra Meiburg, Master of Wine.
Certificates were awarded to the following wine professionals: Master of Wine Julien Boulard MW (Founder of Zhullian Wines); Dorian Tang (Head of National Education, ASC Fine Wines); Lingzi He (Head of the Grapea Institute); Tang Zhu, (Wine Lecturer at Dragon Phoenix Consulting); Raintree Jun Wei, (founder, head and the chief consultant of the wine and spirits consulting company Tasting Annex). Within the program, they studied the presentation, theory, tasting and practice of Georgian wine, the 8000-year history, culture and traditions of Georgian wine.
China remains a strategic market for Georgian wine, where various marketing events will be held in 2021 to increase the awareness and export of Georgian wine.